Brand Basics
Consultation to get at the heart of what you do and why you do it
Brand Platform to clarify your offerings with marketing guidance for your team
A visual identity that includes a dynamic logo, color palette, and typography
Brand kit with design guidance on how to use your logo, typography, and color palette
All the appropriate files so you can get busy spreading the word about your work!
the Process
A visual identity is the hand that points at the moon. It’s your logo, typography, and color palette, and while it’s important the hand looks good, it’s even more important it’s pointing in the right direction–at the moon, which is what you offer your clients and customers.
In about two months we’ll create a values-aligned Visual Identity for your business that points accurately at your work. There are three stages to our collaboration: Foundation, Expression, and Delivery.
Foundation:
🍓Brand Story Questions
🍓Brand Platform Development
Expression:
🍓Mood Board Exploration
🍓Brand and Logo Concept Exploration
🍓Iteration / Development
Delivery:
🍓Brand Kit Delivery
🍓Mock Up Examples
🍓Files to get to work!
